Designing images for Google Display Ads involves using specific sizes and aspect ratios to make sure your ads look great on different devices and placements. Here are the key points you need to know:
Standard Display Ad Sizes and Ratios
1. 300 x 250 (Medium Rectangle)
– Aspect Ratio: 6:5
2. 336 x 280 (Large Rectangle)
– Aspect Ratio: 6:5
3. 728 x 90 (Leaderboard)
– Aspect Ratio: 8:1
4. 300 x 600 (Half Page)
– Aspect Ratio: 1:2
5. 320 x 100 (Large Mobile Banner)
– Aspect Ratio: 3.2:1
6. **320 x 50 (Mobile Banner)
– Aspect Ratio: 6.4:1
7. 468 x 60 (Banner)
– Aspect Ratio: 7.8:1
8. 250 x 250 (Square)
– Aspect Ratio: 1:1
9. 200 x 200 (Small Square)
– Aspect Ratio: 1:1
10. 160 x 600 (Wide Skyscraper)
– Aspect Ratio: 1:3.75
11. 120 x 600 (Skyscraper)
– Aspect Ratio: 1:5
12. 970 x 90 (Large Leaderboard)
– Aspect Ratio: 10.78:1
13. **970 x 250 (Billboard)**
– Aspect Ratio: 3.88:1
14. 300 x 1050 (Portrait)
– Aspect Ratio: 1:3.5
15. 580 x 400 (Netboard)
– Aspect Ratio: 1.45:1
Responsive Display Ad Sizes
Responsive Display Ads adjust to fit different spaces. Use these image dimensions for the best results:
1. 1.91:1 (Landscape)
– Example Size: 1200 x 628 pixels
2. 1:1 (Square)
– Example Size: 1200 x 1200 pixels
Tips for Designing Your Images
– Maintain Aspect Ratios: Keep the correct aspect ratio to avoid distortion.
– High Resolution: Use high-resolution images for better clarity.
– Clear Text: Ensure any text is readable.
– Simple Design:*Keep the design clean and focused.
By following these guidelines, your Google Display Ads will look professional and effective across all devices.
Google Display Ads require images to be in specific sizes and aspect ratios to ensure they look good on different devices and placements. Here are the commonly used Google Display Ad image sizes along with their aspect ratios:
Standard Display Ad Sizes and Aspect Ratios
1. 300 x 250 (Medium Rectangle)
– Aspect Ratio: 6:5
2. 336 x 280 (Large Rectangle)
– Aspect Ratio: 6:5
3. 728 x 90 (Leaderboard)
– Aspect Ratio: 8:1
4. 300 x 600 (Half Page)
– Aspect Ratio: 1:2
5. 320 x 100 (Large Mobile Banner)
– Aspect Ratio: 32:10 or 3.2:1
6. 320 x 50 (Mobile Banner)
– Aspect Ratio: 6.4:1
7. 468 x 60 (Banner)
– Aspect Ratio: 7.8:1
8. 250 x 250 (Square)
– Aspect Ratio: 1:1
9. 200 x 200 (Small Square)
– Aspect Ratio: 1:1
10. 160 x 600 (Wide Skyscraper)
– Aspect Ratio: 1:3.75
11. 120 x 600 (Skyscraper)
– Aspect Ratio: 1:5
12. 970 x 90 (Large Leaderboard)
– Aspect Ratio: 10.78:1
13. 970 x 250 (Billboard)
– Aspect Ratio: 3.88:1
14. 300 x 1050 (Portrait)
– Aspect Ratio: 1:3.
15. 580 x 400 (Netboard)
– Aspect Ratio: 1.45:1
Responsive Display Ad Sizes
Google Responsive Display Ads adjust to fit the available ad space, so they can appear in various sizes and formats. It’s recommended to use the following image dimensions for best results:
1. 1.91:1 (Landscape)
– Example Size: 1200 x 628 pixels
2. 1:1 (Square)
– Example Size: 1200 x 1200 pixels
When creating images for Google Display Ads, it’s crucial to maintain the correct aspect ratio to avoid distortion and ensure that the ads display properly across all devices and placements.
